Privacy Policy

Welcome to Reformer Flex.
Your privacy is important to us, and we are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, book classes, contact us, or use our services.

By using our website and services, you agree to the terms outlined in this Privacy Policy.

1. Who We Are

  • Reformer Flex is a boutique reformer Pilates studio offering classes, memberships, wellness services, and related experiences.

  • If you have any questions about this Privacy Policy or your personal data, you can contact us at:

Email: hello@reformerflex.com
Website: Reformer Flex

2. Information We Collect

  • We may collect and process the following personal information:

Information You Provide Directly

  • Name

  • Email address

  • Phone number

  • Billing and payment details

  • Emergency contact information

  • Health or injury information voluntarily disclosed for class safety

  • Membership and booking details

  • Communications submitted through contact forms, email, or social media

Information Collected Automatically

  • When you visit our website, we may automatically collect:

  • IP address

  • Browser type and device information

  • Website usage data

  • Cookies and analytics information

3. How We Use Your Information

  • We use your information to:

  • Manage bookings, memberships, and payments

  • Provide safe and appropriate Pilates instruction

  • Communicate about classes, schedules, and studio updates

  • Respond to enquiries and customer support requests

  • Send newsletters and marketing communications (where consent is provided)

  • Improve our website, services, and customer experience

  • Comply with legal and regulatory obligations

4. Health & Fitness Information

  • Any health or injury information shared with us is used solely to help provide a safe and appropriate class experience.

  • You are responsible for informing us of any medical conditions, injuries, pregnancy, or physical limitations that may affect your participation.

  • We treat this information confidentially and only share it where necessary for safety, legal, or insurance purposes.

5. Payments

  • Payments may be processed through trusted third-party payment providers. We do not store full card payment details on our servers.

  • Please review the privacy policies of any payment providers used through our booking platform.

6. Marketing Communications

  • If you opt in to receive marketing communications, we may send you:

  • Studio news

  • Class updates

  • Promotions and offers

  • Wellness tips and events

  • You can unsubscribe at any time using the link in our emails or by contacting us directly.

7. Sharing Your Information

  • We do not sell your personal information.

  • We may share your information with trusted third parties where necessary to operate our business, including:

  • Booking and membership software providers

  • Payment processors

  • Email marketing platforms

  • Professional advisers or insurers

  • Legal or regulatory authorities where required by law

  • All third parties are expected to keep your information secure and confidential.

8. Data Storage & Security

  • We take reasonable technical and organisational measures to protect your personal information from:

  • Unauthorised access

  • Loss

  • Misuse

  • Alteration or disclosure

  • However, no online transmission or storage system can be guaranteed to be completely secure.

9. Cookies

  • Our website may use cookies and similar technologies to improve your browsing experience and analyse website traffic.

  • You can control or disable cookies through your browser settings.

10. Your Rights

  • Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the right to:

    • Request access to the personal information we hold about you

    • Request correction of inaccurate or incomplete personal information

    • Request the deletion of your personal information in certain circumstances

    • Object to the processing of your personal information

    • Request that we restrict how we process your personal information

    • Request transfer of your personal information to another organisation, where applicable

    • Withdraw consent at any time where we rely on consent to process your information (including marketing communications)

  • To exercise any of these rights, please contact us using the details above.

11. Retention of Information

  • We retain personal information only for as long as necessary to:

  • Provide our services

  • Meet legal, accounting, or insurance obligations

  • Resolve disputes

  • Enforce our agreements

12. Third-Party Links

  • Our website may contain links to third-party websites or platforms. We are not responsible for the privacy practices or content of those external sites.

13. Children’s Privacy

  • Our services are not intended for children under the age of 16 without parental or guardian consent.

14. Changes to This Privacy Policy

  • We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

  • We encourage you to review this policy periodically.

15. Contact Us

  • If you have any questions about this Privacy Policy or how your information is handled, please contact:

    • hello@reformerflex.com